Show Schedule

Wednesday, February 3, 2021

8:00am-8:15am
Morning Java: Welcome & Kickoff – What to Expect on Day 1

8:15am-9:15am
Angela Treadwell Palmer: Keynote-Live Q & A

9:15am-9:30am
Overview of the Marketplace Scavenger Hunt and Master Class Preview

9:30am-10:00am
Vendor Product Showcase #1 (Plants! Plants! Plants! – Part I) and Raffle Drawing #1

10:00am-10:30am
Master Class #1 – Frank Mariani – Growing a Company while Growing a Profit

10:30am-11:30am
“Layered Plantings for an Extended Season” – Fergus Garrett

11:30am-12:30pm
Lunch Bunch + Raffle Drawing #2

12:30pm-1:00pm
Vendor Product Showcase #2 (Trucks, Equipment, Handheld Equipment, and Hardscape Solutions) + Raffle Drawing #3

1:00pm-1:30pm
Master Class #2 – Carolyn Mullet – Social Media Tips for Garden & Landscape Professionals 

1:30pm-2:30pm
“Everyone Communicates, Few Connect: What the Most Effective People Do Differently” – Jeff Joutras

2:30pm-3:00pm
Master Class #3 – Tony LoBello, John Algozzini, Bob Hursthouse – Questions from a Jar, in a Bar, No Matter How Bizarre

3:00pm-4:00pm
“The Drunken Botanist” – Amy Stewart

4:00pm-5:30pm
iPix + Trivia Night

5:30pm-5:45pm
Happy Hour + Cocktail Recipe

5:45pm-6:00pm
Closing and Preview for Day 2

Thursday, February 4, 2021

8:00am-8:15am
Morning Java: Welcome & Kickoff – What to Expect on Day 2

8:15am-9:15am
Jan Bills: Keynote-Live Q & A

9:15am-9:30am
Overview of the Marketplace Scavenger Hunt and Master Class Preview

9:30am-10:00am
Vendor Product Showcase #3 (Plants! Plants! Plants! – Part II) and Raffle Drawing #1

10:00am-10:30am
Master Class #4 – Scott McAdam and Scott McAdam, Jr. – Three Keys to a Better Bottom Line

10:30am-11:30am
“Lessons from the Garden: How the Garden Continues to Teach and Inspire” – Paul Zammit

11:30am-12:30pm
Lunch Bunch + Raffle Drawing #2

12:30pm-1:00pm
Vendor Product Showcase #4 (Landscape Materials, Specialty Trades, and Services) + Raffle Drawing #3

1:00pm-1:30pm
Master Class #5 – ILCA Person of the Year Rick Reuland and Writer Nina Koziol – From Publishing to Photographs: The Best and Brightest Ways to Promote Your Business

1:30pm-2:30pm
“Building Your Landscape Team for Success – Becoming the Employer of Choice in Your Market” – Judson Griggs

2:30pm-3:00pm
Master Class #6 – Professor William “Bill” Sullivan – Nature AND Nurture: Creating Healthier, More Sustainable Communities

3:00pm-4:00pm
“Sensational Shrubs” – Mark Dwyer

4:00pm-5:00pm
Trivia + Raffle Drawing #4

4:15pm-5:15pm
Awards Program

5:15pm
Closing

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